Trademark specimen

When registering your trademark in the US, applicants are required to provide a specimen of use. A specimen is an example of how customers encounter the mark in the US, e.g., a label, product packaging, website, etc.

The purpose of the specimen is to prove the mark is actively used in the market. Without an acceptable specimen, the USPTO may refuse your application.

Below, we have compiled the answers to some of the most common questions about trademark specimens.

Frequently asked questions

Common mistakes to avoid when registering a trademark

Creating a business is not an easy job. From sketching out the business plan to choosing the name and logo, the whole process requires a lot of time and effort as nobody would want this amount of planning to go to waste. This is why business owners shouldn’t brush over one of the most important steps in the process of establishing their company – registering a trademark.

Stories of our clients: SailTies, App for sailing enthusiasts

Two sailing enthusiasts, Thomas Guy and Chris Jacobs, have developed an app for fellow sailors, allowing them to capture their experience in one place. SailTies brand has instantly become loved by the sailing community and naturally, its founders have smartly focused on brand protection through trademark registration from the very start! Read the full story of turning a sailing hobby into the beloved app.

Stories of our clients: Kickresume

Kickresume is an example of a successful startup business created by Tomáš Ondrejka and Peter Ďuriš. This online tool for the creation of CVs has already helped more than 1,000,000 users get their dream job. It is the easy-to-remember name of Kickresume that has fostered the growth of this project. At the same time, it was the fear of the possible need to rebrand a successful business name that highlights the importance of brand protection efforts in the early stages of startup companies.