Specifics of US trademarks

The US is one of the most sought-after and competitive countries for trademark registration, which is why it's good to know the basics before even performing a clearance search for your brand.

The most important distinction compared to other countries is that the US is a first-to-use jurisdiction. For example, in Europe, the first business to register the trademark gets exclusive rights, while in the US, the first person to actually use the mark in commerce gets the rights to it.

There are other key differences between the US and other jurisdictions. You'll find all of them in this compilation of answers to the most frequent questions regarding trademark registration in the US.

Frequently asked questions

Diamonds are forever, but not for Tiffany

The initial verdict of the court in favour of $21 million infringement damages to be paid by Costco to Tiffany’s has been overturned, with significant implications for brand protection efforts pursued by jewellery makers and retailers.

Trademark Registration: DIY vs Professional Service

Filing for trademark registration is something anybody can do with a single online application. Many business owners, however, decide to wait with trademark registration because the process can appear quite complicated at first sight. Applying without a legal representative can be a difficult and time-consuming process. Mistakes and errors are easy to make and can lead to weak trademark protection or the rejection of your trademark registration altogether.

Stories of our clients: WeCodePixels

WeCodePixels has been helping entrepreneurs with web and mobile development projects since 2014. Respecting the uniqueness of each and every client, the customer-centric focus of this IT development company is reflected in the satisfaction of its numerous clients, including Global O-Ring and Seal, Orange Amps, Men’s Health, FHM, among others. No matter how small or large the project is, WeCodePixels provides tailored solutions to aid web and mobile development from the initial idea to launch.